RFD-TV: Home for the Rural Americas’

Market: Broadcast
Location: Nashville, TN 
AV Consultant Designer: Jack Morton PDG 
AV Integrator: Videofilm Systems 
Manufacturer Partner: ORAD Graphics

Solution: PRV60MPDP and PRV42MPDP

Music Row in Nashville, TN has a new resident to the strip, RFD-TV. The Rural Media Group’ RFD-TV re-launches their studio with a fresh new look and upgraded technology. The new set, designed by Jack Morton PDG and integrated by Videofilm Systems, stays true to the rural American roots and western lifestyle with inspiration from ranch style homes. The wood and natural finishes invites viewers to spend time with RFD-TV’s in their western neighborhood home. 

Rural Media and RFD-TV included the latest technology platforms to show their audience how they will grow and thrive in the future. The new studio features a main anchor set, complimented by additional areas for interviews, weather, live music and virtual productions. To help bring the set to life, two Primeview video walls are featured in the main anchor set, as well as floating displays integrated into the talent desk
to add visual aid in presenting the latest and informative news stories. 

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